Posts Tagged ‘mens shoes’

#WingtipJungle Obsession: Greats Brand


While traveling to California to style an advertising campaign earlier in the month, we bumped into one of our incredibly stylish and dear friends in the hotel lobby. His taste is always impeccable so naturally while catching up we happened to do a run-down of his threads. It was what was happening south of the ankle that stopped us dead in our tracks. What we feasted our eyes on were the sleekest, slickest, most handsome leather sneaker we’ve seen in a while.

Naturally, “hey…sorry to interrupt but….what are those shoes” came right out of our mouths. Our friend excitedly answered “these? They’re this sick new sneaker company out of Brooklyn called Greats Brand. They’re all made in Italy…and get this – they were around $150 bucks or something”. We were hooked and we had to know more.  Fast forward to this week:

After a few tweets, emails & a snowy Uber ride to Williamsburg, we found ourselves at the Greats Brand ‘Field House’ ( a sort of showroom meets hangout meets pop up shop…open to the public on weekends) chatting with the brands CEO and Founder, Ryan Babenzian.



Launched in 2012, Ryan & his team decided to start building a vertical men’s footwear brand that makes a high quality product and sells it direct to the consumer at a value price. In 2013 Greats was born in Brooklyn and as GQ puts it, has been “shaking up the sneaker to store inventory flow” (most styles are selling out in 90 days of launch).

What’s the big deal?

In a world of classic styles that are ridiculously overpriced, Ryan & Greats Brand are cutting out the middle man and are saving the day with simple styles in the highest quality leather & suedes, like the Royale pictured below which is $159.00 (2 for $299 / 3 for $399) Babenzian credits their ability to keep delivering such high quality products at such a value to Greats selling directly to the consumer on their modern & playful e-commerce site versus wholesale. (a la Warby Parker)

The core line is made up of 4 classic styles, The Royale, Wilson, The Bab & The Wooster. The Royale (pictured below) is our favorite as we love it paired with everything from slim cargos, to suit pants, so great denim. This shoe is available in a beautiful chukka and high-top as well. The Bab is the ridiculously well-priced mesh trainer, consistently flying out of stock with a price tag of $59.00 (in a wide range of solid colors). The classic clip on is called The Wooster and is also available in various colors and fabrications, and the Wilson is your classic American lace-up, perfected in varying shades of suede, & canvas. New to the family is the vintage inspired throwback trainer style, Rosen.


Screen Shot 2015-02-10 at 11.06.11 PM


What’s on deck for Greats?

After a wildly successful collaboration with Nick Wooster (the “Wooster” slip on is aptly named after him) Ryan anticipates more carefully curated collaborations, potential apparel expansion, sales on Mr. Porter, a deal with Selfridges in London, and more. Although commerce is the bread and butter here, when asked if we’ll see Greats Brand stores, to our delight Ryan mentions that brick & mortar has always been a part of the plan.



Screen Shot 2015-02-10 at 11.05.55 PM

We couldn’t be happier with our new discovery (shout-out to our friend Miguel for the stylish introduction in that hotel lobby) and we think we’ve found our go-to shoe for 2015. Big thanks to Ryan & Greats Brand for letting us invade the Field House! – Preston Konrad

For more information & to get your own Greats Brand gear, click HERE

Photos by George Evan / Instagram: @GeorgeEvanPhoto / Twitter: @TheGeorgeEvan

E-commerce Images Courtesy of

Spring 2015: embrace the weirdly-chic man sandal

Screen Shot 2015-02-04 at 9.36.36 PM

In 2014 we were forcefully taken back to the 90’s in regards the choices we made south of the ankle. Birkenstocks, Classic Stan Smiths, Teva’s…the works. We were giving you a hint of Full House realness and to be honest, we were completely into it (and still are). Aside from sneakers, the breakout stars in Spring 2014 footwear were mens sandals (we’re going to reference these as Mandals FYI), and this year they are back with a vengeance.

The 90’s are still lingering around with the surging popularity of shower-slide styles once made famous by Adidas and now perfected by Raf Simmons, Gucci & Valentino, as well as the familiar styling of the Birkenstock. However, this years go-to mandal combines slim leather straps, modern structural soles, and sleek closures and stitching. When not rocking your joggers and white sneakers this Spring, opt for a slick mandal with a slim pant.  

– Preston Konrad

Browse some of our top picks below 


What do you guys think? Comments below!